Find Your Why
It’s hard to believe, but it’s been almost a year since I started creating content consistently on social media.
Back then, I had no idea what I wanted to do with my life.
I was just going through the motions at university, working toward a degree I wasn’t sure how I’d even use. I felt like I was stuck in a waiting room, just waiting for my real life to begin.
Deep down, I always knew I was meant to be an entrepreneur, to create something that could genuinely help others. But I had no idea how I’d make that happen—or through what medium.
So, I made a simple decision: to start creating.
I figured that while I was still figuring myself out, I could at least inspire and maybe even educate others along the way.
At first, creating content gave me purpose.
I loved it. It made me feel like I was doing something meaningful. It got me out of bed in the morning and made me excited for the days to come.
That feeling carried me for a few months. But eventually, the motivation started to fade, and one question kept creeping into my mind:
“What am I doing this for?”
I was creating content without truly understanding why.
I didn’t know my end goal. I didn’t know who I was trying to help or what I was trying to achieve.
So, I took a step back. I spent time reflecting and asking myself some hard questions:
Who am I trying to help?
What do I want to achieve as a result of helping those people?
That reflection changed everything for me.
I realised that having a strong enough reason—your why—is what builds unshakable drive.
It’s only in the past two months that I’ve really connected with my purpose for creating content. And let me tell you, it’s been a game-changer.
Now, I’m prouder than ever of the content I create. Even better, my audience has responded in ways I never expected. I’ve been getting more messages than ever from people thanking me for inspiring them or teaching them something new.
If there’s one thing I’ve learned, it’s this: finding your why is one of the most important things you can do.
Ask yourself:
Do you want to retire your parents?
Impact thousands of people with your words?
Live a life where money isn’t a constant worry?
Whatever it is, make it strong enough that you’re willing to endure every wave of discomfort, frustration, and lack of motivation to push forward.
For me, life has felt so much better since I found my why. If you’re feeling stuck or lost, discovering your purpose can be the key to getting out of that rut.
So, I encourage you to spend the next few months figuring out your why.
I hope this helps.
